The first appointment of the international promotion campaign of the Association of Leisure and Tourist Ports, Marinas de Andalucía, concluded successfully at the Nautic Paris Boat Show. Last Sunday, December 10th, this first European show of the sector was over, where Marinas de Andalucía was present with its own stand. More than 200,000 visitors attended this international show for 9 days, which shows the sector is alive and well.
A large number of visitors were received at the Marinas de Andalucía stand during this edition, distributing all new brochures in French and English - 250 samples.
This new promotional material offers information of all 16 associated leisure ports, as well as showing information of their coasts and environment. The brochure is edited in French, English, German, and Swedish, matching the language of the countries where Marinas de Andalucía will be present, according to its promotional international campaign plan.
Likewise, staff from several associated ports has collaborated by offering information to visitors at the stand, and managing subscription to the “Berth discount package”, as part of the welcoming offer to stand visitors at the different European boat shows.
For the president of Marinas de Andalucía, José Carlos Martín, by attending to these international events “we intend the sailor to know everything our ports may offer – first class tourist facilities, together with the best possible services”.
Visitors who attended our stand in Paris were able to prove that “our ports offer all necessary equipment and services to satisfy their needs as users, as well as a privileged location and price competitiveness”, said Mr. Martín.
This show has been a starting shot of the international tour Marinas de Andalucía will carry out, by visiting three other nautical events, participating with its own stands – The London Boat Show January 10 – 14, 2018 (stand WE 11); The Boot de Düsseldorf, in Germany, from January 20 – 28, 2018 (Hall 13 Stand C33); and from March 2 – 11, 2018, Marinas de Andalucía will end this journey at the International Boat Show of Stockholm (Stand AG 18).